san diego magazine

While working for the social media team of San Diego Magazine, I was tasked with creating many instagram stories. Seen here is a glimpse of the work I produced. These stories are supposed to drive traffic to the online articles, with links attached on the app itself. Using various design principles, the simple stories give the audience a chance to see what is included in the main issue for that month. This position was extremely unique as I got to work closely with the marketing department as well as the copy writers and design team.

San Diego Magazine is often recognized for their annual lists ranking every best restaurant in the entire city. This specific instagram story was part of their holiday push. The cover seen to the right is the publication this information was pulled from. December issues are their best selling covers, but during the pandemic they couldn’t push in-person dining. Instead, we got creative and marketed takeout options for the holidays.

client: San Diego Magazine

tools: Illustrator, InDesign, Photoshop

deliverables: Instagram Stories, Pinterest Posts, Facebook Ads

category: Marketing, Social Media